In an interview with the New York Times, CEO Roger Dorkin said MTV viewers had agreed with a proposal to stop broadcasting music videos from March 2016.
The redesigned MTV, will still feature a music video of the Month but it will be presented as a single still photograph aired with no audio and will only be on screen for thirty five seconds.
Dorkin told the NYT: “You’re now one click away from every song and music video imaginable for free. And so it’s just passé at this juncture.”
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